Hi, I'm Isaac.

I study branding, products, people, material culture, and the effects technology has on all of these things. Sometimes I help companies create competitive advantage with that insight.

Lately I wrote the strategy for an international soda redesign, helped a running shoe brand find its voice, launched an energy bar you could order via text message, tweeted llama gifs for a $2 trillion bank, found a universal language for recycling, growth-hacked coffee, and helped launch the unofficial memecoin of Hustle Twitter.

These are some of the things I care about:

• people
• the future
• humanist design

I currently work as a strategist at Now What in Brooklyn, NY. Previously I've worked at Design Army, Verb Energy, DigitasLBi, Trinity Mobile Networks, SapientNitro, the Behavioral Research Lab at the Yale School of Management and the Yale Digital Media Center for the Arts (now called the Center for Collaborative Arts & Media). I studied sociology and graphic design at Yale University, where I earned my B.A. in 2017.

I built this website with Vue.js, Gridsome, and Sanity.

Humans who want to work with me can contact me at isaac@isaacmorrier.com.

Cheers,

Isaac